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PARRISH CELEBRITY GOLF TOURNAMENT

Creative Design and Direction

Led creative direction for the Parrish Charitable Celebrity Golf Tournament since its inaugural year in 2021. The annual event brings together athletes, entertainers, and community leaders to raise scholarship funds for high school and college students.

Key Contributions

  • Developed and maintained a cohesive visual identity for the tournament across all years, including logo design, branding, merchandise, digital campaigns, event website and event signage.

  • Directed photo and video content strategies to enhance promotional outreach and post-event storytelling.

  • Oversaw print and digital collateral for sponsorship decks, donor communications, and press kits.

  • Collaborated with PR, sponsors, and event production teams to ensure a unified brand experience across all touchpoints.

  • Helped elevate the event’s prestige, contributing to its consistent fundraising success of over $150K annually.

Impact:

  • Directly supported the tournament’s mission of providing scholarships, positively impacting dozens of students each year.

  • Increased community visibility and sponsor engagement through compelling creative storytelling and design consistency.

Client

Hot Rod Connects / Parrish Charitable Foundation

Jan 2020 - Current

Parrishcharitablefoundation.org

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